Services
As a results-driven digital marketer, I will always be looking to implement tailored strategies to achieve a return on your advertising investment.
DIGITAL MARKETING
Whether you're looking for help to build out your first or next campaign, or maybe you're just looking for advice on how to get started. Below I have listed my digital marketing services that will go hand-in-hand to ensure you have the correct tools and strategies in place to achieve success.
Facebook Advertising
With over 1.5 billion users, Facebook is the biggest social network in the world, meaning there is a massive opportunity to get your brand’s message in front of your target audience.
As a Facebook ads specialist, I will always approach my advertising campaigns with an ROI (return on investment) focus, ensuring to optimise the conversion rate of your campaigns weekly. Yes, ‘Likes’, ‘Shares’ and ‘Comments’ look good. However, my strategies will always be focused on bringing new paying customers to your business.
Landing Page Builds
When a prospective customer clicks on your advert they will be sent to a landing page. Landing pages are standalone web pages that are designed to help increase your conversion rate, ensuring we turn your dream customers clicks into revenue.
As Landing pages are designed to turn your advertising clicks into cash, the customer journey needs to be as simple as possible and with landing page conversion rates reaching upwards of 40%, they are a great addition to any digital strategy.
Email Marketing
Email marketing campaigns are a great way to follow up with your prospective customers aiding the sales process. Using GDPR compliance we can follow up with your prospective customers on auto-pilot, updating them with offers, news and courtesy messages to help you build long-lasting customer relationships.
CRM Management
How would you like to manage all of your prospective customers in one place? CRM (Customer relationship management) systems are a great way to automatically follow up with prospective and existing customers, enabling you to build your client base on autopilot.
You will receive access to your fully customisable CRM system, where I'm able to set up tailored email and SMS messages to go out to your prospective customers, meaning you no longer have to worry about who has or hasn't been followed up with.
Content Creation
Creating content that resonates with your dream customers is a must in this digital era. I'm able to ensure we get the right content in place for your business, meaning campaign images and videos are refreshed as and when campaign frequencies begin rising.
Constant split testing of images, videos, copywriting and audience variations will enable me to find winning campaign formulas that generate the best results.
Copywriting
Copywriting is a key component in any digital marketing strategy. By getting in the minds of your dream customers, I'm able to write compelling copy that will resonate with your target market.
I will be closely monitoring your campaigns CTR% (Click-Through-Rate) to ensure your dream customers are connecting with your advertising campaigns. By introducing copywriting that your customers resonate with, you will see an increase in the performance of your campaigns meaning ultimately, you will achieve a bolder return on investment.
Remarketing Campaigns
Remarketing is key to a successful advertising strategy. By implementing tracking on your website I can strategically place tailored adverts back in front of prospective customers who have visited your website, signed up for your mailing list, engaged with any of your social media pages and much more...
If you're looking to explode your sales there are no better individuals to advertise to than the ones who are actively looking on your site for your products and services.
SMS Marketing
SMS Campaigns are text message sequences that go out to prospective customers and the response rates can be as high as 70%! SMS marketing is a very cost-effective way to get in front of your ideal customers and the results generated through SMS can be game-changing.
I will always ensure permission is granted by the prospective customers and that all SMS sequences are GDPR compliant.
PPC Campaigns
Looking to place adverts in front of your dream customers who are actively searching for your products and services? Using tailored keyword research we can ensure your business is visible in the right places including Google searches, displays and shopping giving you an edge over your competition.
With advanced google analytics tracking, you will know exactly how well your campaigns are performing and more importantly, I will have access to all of the data enabling us to optimise campaigns accordingly for the best results.
Monthly Reporting
You will be kept up-to-date with weekly check-ins and monthly reporting to ensure you know exactly where your advertising budget is being allocated and the current results being achieved.
Monthly reports will also include interesting figures and key finds from live campaigns, you will also receive advice going forward with regards to how we can optimise to achieve greater results.